We wanted to learn a little bit more about the community surrounding Brooklyn Bicycle Co. bikes, so we created a section of our journal dedicated to some of the people we’ve been fortunate to call our customers.

Each month we feature a different member of the Brooklyn Bicycle Co. community and share what makes them tick.

Read on to learn about the most recent member of our community spotlight...


ALEX STARR, DIGITAL MARKETING ASSOCIATE, BROOKLYN BICYCLE CO.

 

Where do you call home? Explain some of your favorite things about your community.

I live in Bedford-Stuyvesant, a neighborhood in north central Brooklyn.

It has a rich history dating back to the 1890s. Every street is lined with ornately designed Brownstones. You can walk a mile down any avenue and see hundred-year-old brownstones, small family-owned boutiques, and massive Romanesque churches all lined up one after another.

That has to be my favorite part of the community. There’s a concerted effort to preserve the history of Bed-Stuy. Everyone here understands and appreciates the characteristics that make the neighborhood unique, and they want to keep it that way.

You’re relatively new to Brooklyn. What sticks out to you and what do you miss most about your home town in Michigan?

I’d done a couple vacations to NYC before living here, but I spent most of my time in Manhattan during those trips. Brooklyn is completely different in comparison to what most people think of as “New York”. The buildings are smaller, the people move slower, and it’s SO MUCH quieter. There’s a completely different energy to Brooklyn that I love.

There are a couple things I miss about Michigan. First, I miss my 2003 Mercury Grande Marquis. That car was my baby and got me through both high school and college. There were too many last minute pre-test study sessions that took place in that car...

I also miss grass. There’s a very specific smell associated with suburban life. It almost entirely consists of the smell of fresh cut grass. It’s very nostalgic.

Finally – because I know she’ll be reading this – I miss my mother. Hi Mom!

 

 

Tell us about your role at Brooklyn Bicycle Co.

I’m the Digital Marketing Associate at BKBCo. I manage our social media accounts, email, website, and oversee a boatload of smaller everyday tasks as well. I’m involved any time there’s a message we need to get out to our customers. You could call me the "voice" of Brooklyn Bicycle Co.

It’s a good gig with an even better company. When people ask me what I do for a living, I’m always excited to tell them “I sell bikes!"

What Brooklyn Bicycle Co. bike do you currently ride? What made you choose this specific model?

I currently ride a Wythe, mostly because I’m a fixie hipster at heart. I’ll probably want to switch to something with gears in due time, but the Wythe suits me well for now. I chose it for its looks and simplicity. It’s a single speed, so there’s nothing to fiddle with when riding. It’s cycling in its purest form.

The first bike I ever built was an old Schwinn I converted into a fixed gear – so I was excited to get my hands on a “true” single speed track bike.

Run us through your perfect Saturday biking around Brooklyn.

My perfect Saturday starts at noon (at the earliest) with a mile ride down to the gym.

Then I would meet up with my girlfriend to do a couple loops around Prospect Park, followed by a trip to Ample Hills Creamery for an ice cream-lunch.

From there, we’d head up town to the Museum of Food and Drink. They’re constantly featuring exhibits focused around the cultural impact of food around the world.

After that, I’d make my way over to Roberta’s in Bushwick/East Williamsburg for dinner. Their green and white pizza is amazing. It’s literally just a pile of arugula on top of a crust, and it’s delicious.

Finally, we’d ride over to Greenpoint to cap the night off with a drink at our favorite bar in the city, Brooklyn Label. It’s a quiet spot on the weekends – always good music playing, and the bartenders are given full creative control over the cocktail menu. If you’re lucky, they might ask you to test one of their concoctions while you’re there.

 

 

What's something coming up at Brooklyn Bicycle Co. that you’re really stoked to share with us?!

The new bike designs we’re coming up with, for sure! We’re constantly receiving feedback from our customers regarding their commutes, how their bike behaves during their rides, and what they’d like their bike to be able to do. I love taking that feedback and using it to brainstorm new features to include on our future models.

We’re also working on a pop-up shop program. Our NYC Showroom has been such a success. It’s arguably the most unique bike buying experience in the city. We want to bring that same experience to as many of our customers as possible across the country. I’m excited to see where that leads as well!


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WANT TO KNOW WHAT'S HAPPENING IN BROOKLYN?

What Are the Differences Between the Franklin and Willow Step-through Models?

Looking at the Franklin and Willow, but not quite sure how the models compare? No worries – we get this question a lot, so we’ve put together a quick rundown on what sets these models apart!

 

#TLDR (AKA Too Long Didn't Read)? Here's a Quick Summary:

 SIMILARITIES DIFFERENCES
FRAME GEOMETRY HANDLEBARS
COLOR-MATCHED FENDERS & CHAINGUARD SADDLE
3-SPEED INTERNAL GEARING GRIPS
KICKSTAND INCLUDED TIRE COLOR
REAR CARRIER
CHAIN COATING
7-SPEED GEARING
FRAME MATERIALS

 

 

1. HANDLEBARS

This is probably the most notable difference between our step-through models. With the Willow featuring our Swept-Back Handlebars. This means a much more upright (European-style) riding position (think sitting in a chair) that is well suited for leisurely riding.

The Franklin models feature our Relaxed Ride Handlebars, which are slightly more aggressive and ideal for both commuting and leisurely weekend rides.

 

2. TIRES

The Willow comes with cream tires, whereas the Franklin sports black tires. Do note that regardless of color, all our tires offer an added layer of puncture resistance.

 

3. ACCESSORIES

The Willow is our premium model and includes a rear carrier, as well as an upgraded sprung saddle and grip set from Selle Royal’s Royalgel™ line.

The Franklin features Selle Royal Vegan Leather saddle and grips. Please note that this bike does not come with a rear carrier. If you would like to purchase a rear carrier for this model, you will need a 26” carrier for the S/M Franklin and a 700C carrier for the Large Franklin model.

Both models come with color matched fenders and chainguard, as well as a kickstand.

 

4. RUST-PROHIBITIVE COATING & GEARING

As our signature model, the Willow has a few additional premium features including a rust-prohibitive coating on the chain and internal gearing resulting in less maintenance and more riding.

The Franklin 3 model includes internal gearing (just like the Willow), whereas the Franklin 7 has an external 7-Speed derailleur.

 

5. FRAME MATERIALS

On a more technical note – the geometry on both frames is identical, however the Franklin and Willow models are made from different materials. Are you currently thinking “WHAT DOES THIS MEAN?! I KNOW NOTHING ABOUT BIKES!!”? Do not fret – we totally get it! Take a breath and read on…

The Willow frame is made with double-butted 4130 Chromoly Steel. We use a stronger grade of steel, which allows us to use thinner tubing resulting in a lighter frame.

The Franklin frame is crafted with specially engineered high-tensile steel. What does this mean? We are able to offer a similar bike of a more moderate price point. Our Franklin model is the most economical step-through model in our portfolio of bikes (as well as a team favorite)!

Still have questions on sizing (or anything else)? Email us or schedule a concierge call with our team. We’d love to help!

 

Don’t forget: All of our bikes include Free Shipping & Professional Assembly.

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