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Brooklyn Bicycle Co. Buy & Ride — Why every bike is assembled at a local shop

Most bikes you buy online arrive the same way: large cardboard box, Allen wrench taped inside, folded instruction sheet. You spend two hours on YouTube wondering why the handlebars won't sit straight. Brooklyn Bicycle Co. does it differently — and deliberately. Every Brooklyn Bicycle Co. bike ships directly to a local bike shop near you, where a professional mechanic assembles it completely before you ever touch it.