Become A Dealer


Thinking of bringing a little Brooklyn to your neck of the woods? We're honored you're considering our line. Below is an introduction to our brand-- the quality of our product, the kind of business we do, and how we differ from others.

Already know you want to work with us? Submit an inquiry, and we'll contact you soon!


Not sure yet? Read on...

Why Our Customers Love us

That Brooklyn Thing

We look to the streets of Brooklyn, our home borough and cultural mecca for consumers the world ove, for our sense of style. Our bikes reflect the throwback aesthetic of the city without sacrificing the practicality or quality a borough like Brooklyn demands.


Our bikes are affordable, yet luxurious for the casual rider who wants to look good on a bicycle they know will last, but who doesn't need all the frills of high-end racing or mountain bike.


We collaborated with Grant Petersen of Rivendell Bicycle Works and consulted with countless bike shops to design bikes for seriously comfortable commuting. Our thoughtful frame geometry gives our riders the freedom of full leg extension when in motion, but also the stability of touching their feet to the ground when stopped. Add to that our upright handlebars, our selection of cushioned saddles, and some plush grips, and your customers will find themselves with one of the most comfortable rides on the market.


Brooklyn Bicycle has been covered in major magazines from Harper's Bazaar to Maxim, and in local publications right in our dealers' own communities. Bloggers from California to Houston to New York are talking about our bikes, and our Instagram is flooded with images from professional photographers to satisfied customers. Our marketing and PR efforts are spreading the Brooklyn Bicycle word--and driving traffic straight to our shops.

Why Our Dealers Love Us

IBD-centric model

Our dealers are our champions, so our number one priority is to be easy (and pleasant!) to do business with. We offer strong margins and year-round freight incentives, and to minimize shipping time and offset customs delays, we operate out of multiple warehouses. We provide excellent customer service; we're there when you call, we know our business, and we'll track down any answers you need. We promote you across our social channels and drive traffic to your stores with marketing campaigns, PR efforts, and collaborations that have non-enthusiasts asking for us in-store.

Maintained Margins

Many bike brands offer new models each year, which can force dealers to discount those brands' products at the end of the season, effectively eroding their margins. We don't work that way. We don't do model years, which means you won't be left holding the bag when the new season comes, and your margins will hold steady.

Quality Products

We take pride in offering well-made, reliable products that are thoroughly warrantied, weather-resistant, and thoughtfully designed to keep customers happy. Sealed bearing hubs, chromoly tubing, double-walled rims with nylon rim strips, a machined brake surface, and stainless steel hardware are just some of our considerations. And while customers might not be familiar with all these little parts, they'll definitely understand that quality parts mean a longer-lasting, hassle-free experience.

bike main image
backwheel pic
chain pic
saddle pic
bar pic
gear pic
grip pic
paint pic
hub pic

Scroll over the image above to get up close and personal with our design and components.

Like what you see? Drop us a line, and our sales team will be in touch to discuss a partnership:


Thanks so much for your time and interest. We look forward to welcoming you into the Brooklyn Bicycle Co. family.