Built for the Ride: The Safety Features Behind Every Brooklyn Bike
At Brooklyn Bicycle Co., safety isn’t a box we check-- it’s part of our design DNA and it’s built into every detail. From visibility to braking to professional assembly, every element is designed to help keep you safe and confident on the road.
1. Reflective Tires: Safety That Rolls With You
City lights. Car headlights. Street chaos. Our reflective tire sidewalls help you cut through it all.
- The built-in reflective stripe bounces light back toward its source, making you instantly visible from any angle.
- You don’t have to think about it or turn it on - it’s always there, always working.
- And every model includes puncture-resistant tires, so you stay rolling safely no matter what the street throws your way.
2. Retroreflective Decal: Our Logo That Looks Out for You
That Brooklyn Bicycle Co. logo on your frame? It’s not just a mark of pride-- it’s a hidden safety feature.
- The decal is made with retroreflective film, the same technology used in street signs.
- It reflects direct light back to drivers, giving you added visibility at intersections and in low light.
- Subtle by day, standout by night - a detail that’s distinctly Brooklyn.
3. Confidence You Can Feel
We choose components that don’t compromise because safety and quality go hand-in-hand.
- Precise, reliable brakes for smooth, predictable stops.
- Durable materials like double-butted chromoly and weather-resistant saddles.
- Puncture-resistant tires across all models mean less worry and more riding.
4. Professionally Built-- and It’s on Us!
Every Brooklyn bike is professionally assembled by a certified local mechanic before you pick it up.
- Brakes adjusted, bolts torqued, wheels trued.
- Checked and rechecked by people who build bikes for a living.
- No shortcuts. No wobbly handlebars. No backwards forks.
- It’s all included--no extra charge--so you're ride ready the first pedal. No DIY guesswork or hundreds in extra fees.
5. Tested Where It Matters
Before a Brooklyn bike earns its badge, it’s tested on the streets of Brooklyn--the ultimate testing ground.
- Potholes, curbs, cobblestones, traffic, taxis--our bikes face it all.
- If it survives here, it’ll thrive anywhere.
Read more ➜ How Brooklyn Bicycles Earn Their Headbadge
Ride Ready. Ride Safe. Ride Brooklyn.
When you ride a Brooklyn Bicycle Co. model, you’re not just choosing style--you’re choosing a bike built for real-world safety and reliability. We know because we ride them ourselves.
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We build bikes for vivid lives—for taking adventures, reconnecting with old friends, discovering new neighborhoods and exploring hidden gems. Inspired by the streets of Brooklyn, our bikes are built for style, comfort, and durability. Made with top quality parts, crafted with care, and sold at an affordable price, your bike is yours for life. We scrutinize every component for maximum sustainability and performance, and every millimeter of the frame for ultimate comfort and style. We take pride in our process, in our products, and in the people who sell them.
